by Melissa Walcott – Attention home builders! It’s time to reimagine your marketing strategy. Your most potent sales force isn’t a seasoned Realtor or a flashy ad campaign. It’s your customers! Consumers trust their peers more than ever in an era dominated by social media and word-of-mouth. This presents a golden opportunity for home builders: transform […]
Introducing our latest project with Sopris Homes, a comprehensive transformation that includes a brand refresh, a sleek new website, and eye-catching signage! This Boulder-based homebuilder now shines brighter, thanks to our collaborative efforts, redefining their brand’s presence and appeal. Experience the stunning results firsthand at soprishomes.com! Project Highlights: – **Brand Refresh:** We meticulously crafted a […]
Written by Pamela Bump, Hubspot Online marketing is a fast-paced and ever-changing landscape, but one thing remains the same: content is king. We’ve compiled a list of 31 blogging statistics that will help guide your content marketing strategy in 2024 so you can spend less time fretting and more time creating content that delights and […]
Whether you’re a homebuilder or a business in the industry, creating an effective marketing budget is crucial for the success of your brand and projects. It allows you to allocate resources strategically and engage with your target audience in a meaningful way. However, developing the perfect marketing budget can be a challenge. In this blueprint, […]
In order to display the extensive range of community designs, our client, Consilium Design had created throughout their many years in operation, this esteemed company specializing in land planning and landscape architecture desired a rejuvenated appearance for their website. To accomplish this, we implemented various strategies to improve their online presence to lure their target […]
Editor- Levitate Media Artificial intelligence, or AI, is more than just a buzzword. AI now forms the backbone of effective marketing in today’s competitive landscape. In fact, around 80% of industry experts incorporate some form of AI into their digital marketing. Utilizing AI tools for business processes is no longer a futuristic concept but an essential strategy for achieving productivity […]
By Jessica Deyo Does this sound like you? Seventy-one percent of CMOs believe they lack the budget needed to properly executive their marketing strategy, according to Gartner’s 2023 CMO Spend and Strategy Survey shared with Marketing Dive. Marketing budgets comprise 9.1% of total company revenue this year, falling slightly from 9.5% in 2022. Paid […]
This article was co-created by Kenda Macdonald and Michael Stelzner. Click here to watch the video https://youtu.be/5mP4gfBd8D0 Why Marketers Need Neuroscience Each of your followers, subscribers, and customers has a brilliant human brain. While each person has their own history, experience, circumstances, and personality, all of those brains work in pretty much the same […]
Article by James Kent From hospitality to education and businesses large and small, the potential for generative AI solutions is getting a lot of attention thanks to the recent success of ChatGPT. One industry prime for AI augmentation is construction. In architecture, engineering, and construction (AEC), AI technology is making it easier to understand project limitations and create solutions in […]
Contributor Alexandra Rynne The one question any B2B marketer should be able to answer at any time is: “How is the campaign doing?” And with the ever-increasing wealth of analytics data available to us, we can keep track of a few key performance indicators (KPIs) that will tell that story in real-time. The beauty of […]
