Marketing

Homebuyers as Influencers: A New Blueprint for Builders

by Melissa Walcott – Attention home builders! It’s time to reimagine your marketing strategy. Your most potent sales force isn’t a seasoned Realtor or a flashy ad campaign. It’s your customers! Consumers trust their peers more than ever in an era dominated by social media and word-of-mouth. This presents a golden opportunity for home builders: transform […]

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